VRAZ

Virtual Reality Adventures Zone is a premier destination for virtual reality entertainment in Ottawa. They offer a unique and immersive experience that takes visitors on thrilling adventures in virtual reality. Their mission is to spread awareness and make virtual reality accessible to everyone.

  • Photography

  • Website Redesign

  • Social Media Strategy & Post

Project Scope

  • Internal Collateral

  • Promotional Material

  • Merchandise Design

Challenge

VRAZ faced the challenge of not having a clearly defined target audience. Their branding lacked direction, making it difficult to attract and engage customers. Without a distinct audience in mind, VRAZ struggled to effectively communicate its unique experiences.

Solution

To address these challenges, we simplified VR Adventures Zone’s branding and messaging, creating a more tailored approach that effectively communicated their offerings and unique selling points. The new branding was designed to be more visually appealing and easier to understand, with clear messaging that highlighted the benefits of VR Adventures Zone’s unique offerings.